Hot Air Balloons are big and beautiful and when you see one you canÃ�ï¿½Ã�Â¢Ã�Â¯Ã�Â¿Ã�Â½Ã�Â¯Ã�Â¿Ã�Â½t help but smile. That feel good factor is very important if your company name, product or service is the logo that appears on the side of the balloon.
The sun is shining, thereÃ�ï¿½Ã�Â¢Ã�Â¯Ã�Â¿Ã�Â½Ã�Â¯Ã�Â¿Ã�Â½s a balloon in the sky, youÃ�ï¿½Ã�Â¢Ã�Â¯Ã�Â¿Ã�Â½Ã�Â¯Ã�Â¿Ã�Â½re feeling good about the world! That feeling is immediately associated with the branding that has just floated before your eyes. Job done!
The same goes for Airships, but even more so because of the rarity value. The sight of a Hot Air Airship is so unusual that everyone is drawn to it. The best thing about an airship is that you can keep flying it over your target audience, again and again. This is Aerial Marketing at its best. Ask yourself this question. When did you last see someone taking a photograph or video of a roadside advertising hoarding and putting it on YouTube?